ISSN 2394-5125
 

Research Article 


A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur.

Abstract
The decline in the size of the washing machine, refrigerator and flat panel television market that occurred in 2017 compared to sales data in 2012, which was between 13%, 35% and 36%. Causing increasingly fierce competition between retail outlets to compete for market share in the sale of three categories of existing consumer electronic products. Because these three types of household appliances are a major component of the sale of electronic appliances retailers. For this reason, retailers must be able to gain a competitive advantage over other stores in the same industry. The form of skill that must be possessed by retailers is the dynamic ability with which businesses can systematically solve problems. This dynamic capability is characterized by a tendency to recognize opportunities and risks, to make timely decisions and implement decisions in supply chain management.
Long-standing household electronic appliance retailers are vulnerable to the culture inertia. They are reluctant to do other things in response to environmental changes. Compete with new problems or major environmental changes. This will have a negative impact on their business agility and competitive advantage. This study examines the impact of Culture Inertia, Supply Chain Management and Business Agility on Competitive Advantage in the Electronic Home Appliances retail industry in Greater Jakarta.This study builds a theoretical model to examine the relationship between latent variables and uses a questionnaire to collect research data. In the conceptual framework, Supply Chain Management is a second-order latent variable and consists of five first-order latent variables, Culture Inertia is a second-order latent variable and consists of two first-order latent variables, Business Agility is a second-order latent variable and consists of four variables First-order latency and Competitive Advantage are second-order latent variables and consist of three first-order latent variables. To explain the relationship between these latent variables, structural equation modeling (SEM) is used to test the goodness of fit of theoretical models and research hypotheses. This research uses 229 home applainces Electronic Stores in Greater Jakarta as research subjects. Analysis using SEM LISREL 8.8 yields findings that business agility as a variable is partial mediating. The influence exerted by Supply Chain Management and Culture Inertia through business agility is smaller than the direct effect on competitive advantage. Culture inertia has a negative and significant impact on competitive agility and competitive advantage.This Study is the first empirical study that contributes empirical analysis in the electronics retail home appliances industry to illustrate the role of Supply Chain Management and Culture Inertia towards competitive advantage through Business Agility in the context of Greater Jakarta - Indonesia.

Key words: Retail; Competitive Advantage; Culture Inertia; Supply Chain Management; Business Agility; Business Model; Home Applaiances Electronic Retail Industry; developing country; Indonesia


 
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How to Cite this Article
Pubmed Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. JCR. 2020; 7(16): 2988-3006. doi:10.31838/jcr.07.16.379


Web Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. http://www.jcreview.com/?mno=126142 [Access: May 31, 2021]. doi:10.31838/jcr.07.16.379


AMA (American Medical Association) Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. JCR. 2020; 7(16): 2988-3006. doi:10.31838/jcr.07.16.379



Vancouver/ICMJE Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. JCR. (2020), [cited May 31, 2021]; 7(16): 2988-3006. doi:10.31838/jcr.07.16.379



Harvard Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur (2020) A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. JCR, 7 (16), 2988-3006. doi:10.31838/jcr.07.16.379



Turabian Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. 2020. A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. Journal of Critical Reviews, 7 (16), 2988-3006. doi:10.31838/jcr.07.16.379



Chicago Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. "A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA." Journal of Critical Reviews 7 (2020), 2988-3006. doi:10.31838/jcr.07.16.379



MLA (The Modern Language Association) Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur. "A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA." Journal of Critical Reviews 7.16 (2020), 2988-3006. Print. doi:10.31838/jcr.07.16.379



APA (American Psychological Association) Style

Arya Permadi, Tirta Nugraha Mursitama, Mohammad Hamsal and Agustinus Bandur (2020) A COMPETITIVE ADVANTAGE STUDY FOR HOME APPLIANCES ELECTRONICS RETAIL INDUSTRY IN GREATER JAKARTA INDONESIA. Journal of Critical Reviews, 7 (16), 2988-3006. doi:10.31838/jcr.07.16.379