ISSN 2394-5125
 

Research Article 


A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA

Dr. R. Thirumalai Selvi, P. Gunasundari.

Abstract
The growth of web 2.0 and Internet has made the lifestyle of the human to move towards a different approach. The present
study analyses about the various social media and their impact on the society. The study was conducted among 109
respondents. The primary objective of the study is to find the most preferred device and the type of connection used by the
users. The results indicated that 42.2% of the respondent were belong to the age group of 21-25years.Majority (67.9%) of the
respondents were female. They likely to use their smart phones with the mobile data. The study also says that WhatsApp has
the high impact on the society and ranked as number 1 by most of the respondents. The respondents says that they use social
media to watch and share news, to find information on employment and so on. The future researches on social media can be
moved to the different view as based on the data collected from and through them. It can help the researchers to move
towards unbiased results on the data, because the data shared by them can reflect their opinion and the mindset about the
topics / issues. Here 5 different forms of social media platforms were considered for the study such as social network,
microblogging, video sharing, instant messaging, photo sharing. Among these Twitter, a microblogging site has been
available with large volume of data in an open public forum. So, further study can be proceed with Twitter because of the
above specified reasons.

Key words: Social media, Facebook, Twitter, WhatsApp, YouTube, Instagram, social networking, microblogging


 
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Pubmed Style

Dr. R. Thirumalai Selvi, P. Gunasundari. A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. JCR. 2020; 7(16): 2562-2570. doi:10.31838/jcr.07.16.326


Web Style

Dr. R. Thirumalai Selvi, P. Gunasundari. A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. http://www.jcreview.com/?mno=122391 [Access: April 17, 2021]. doi:10.31838/jcr.07.16.326


AMA (American Medical Association) Style

Dr. R. Thirumalai Selvi, P. Gunasundari. A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. JCR. 2020; 7(16): 2562-2570. doi:10.31838/jcr.07.16.326



Vancouver/ICMJE Style

Dr. R. Thirumalai Selvi, P. Gunasundari. A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. JCR. (2020), [cited April 17, 2021]; 7(16): 2562-2570. doi:10.31838/jcr.07.16.326



Harvard Style

Dr. R. Thirumalai Selvi, P. Gunasundari (2020) A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. JCR, 7 (16), 2562-2570. doi:10.31838/jcr.07.16.326



Turabian Style

Dr. R. Thirumalai Selvi, P. Gunasundari. 2020. A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. Journal of Critical Reviews, 7 (16), 2562-2570. doi:10.31838/jcr.07.16.326



Chicago Style

Dr. R. Thirumalai Selvi, P. Gunasundari. "A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA." Journal of Critical Reviews 7 (2020), 2562-2570. doi:10.31838/jcr.07.16.326



MLA (The Modern Language Association) Style

Dr. R. Thirumalai Selvi, P. Gunasundari. "A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA." Journal of Critical Reviews 7.16 (2020), 2562-2570. Print. doi:10.31838/jcr.07.16.326



APA (American Psychological Association) Style

Dr. R. Thirumalai Selvi, P. Gunasundari (2020) A QUANTITATIVE APPROACH AND A STUDY ON THE USAGE, IMPACT, PURPOSE AND PRIVACY SETTINGS OF VARIOUS SOCIAL MEDIA. Journal of Critical Reviews, 7 (16), 2562-2570. doi:10.31838/jcr.07.16.326